Anti-Drug Campaigns for Teens Find New Drug Focus

According to a recent CBS news survey of government and non-profit anti-drug groups, most anti-drug campaigns that target teens are moving away from warnings against marijuana use and putting more effort into battling prescription drug abuse. The Partnership for a Drug-Free America, the nation's largest source of anti-drug messages, produced its most recent anti-marijuana advertisement in 2005.

The change is a result of declining marijuana use among youth and growing concerns about prescription drug abuse. According to the national Monitoring the Future Study, conducted annually by the University of Michigan, marijuana use has been declining at a steady rate for the past 10 years; past-month use of marijuana among youth has dropped 25 percent since 2001. According to the Partnership for a Drug-Free America, prescription drug abuse among teens has been steady for the past five years at about 19 percent.

Sean Clark, executive vice president with the Partnership for a Drug-Free America, commented on the new focus among anti-drug groups: "For this generation, high prevalence of prescription drug abuse was kicking in ... there was a dawning, and a number of us began to feel that we need to do something about it."

(Source: www.cbsnews.com)

Labels: teen drug abuse, anti drug campaign

Posted By: Aspen Education Group